Books by Chip Heath

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Switch: How to Change Things When Change Is Hard
by Chip Heath, Dan Heath
Why is it so hard to make lasting changes in our companies, in our communities, and in our own lives?The primary obstacle is a conflict that's built into our brains, say Chip and Dan Heath, authors of the critically acclaimed bestseller Made to Stick. Psychologists have discovered that our minds are ruled by two different systems - the...
Today's Bargain Price: $11.99
Categories: All Business, Investing and Leadership
The Myth of the Garage
by Chip Heath
From Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, comes The Myth of the Garage ... and other minor surprises, a collection of the authors' best columns for Fast Company magazine. There are 16 pieces in all, plus a previously unpublished piece entitled 'The Future Fails Again'. In Myth, the Heath brothers...
Categories: All Business, Investing and Leadership
Made to Stick: Why Some Ideas Survive and Others Die
by Chip Heath, Dan Heath
NEW YORK TIMES BESTSELLER • The instant classic about why some ideas thrive, why others die, and how to improve your idea’s chances—essential reading in the “fake news” era. Mark Twain once observed, “A lie can get halfway around the world before the truth can even get its boots on.” His observation rings true: Urban...
Today's Bargain Price: $14.99
Categories: All Business, Investing and Leadership; All Politics, History and Current Events; Writing and Publishing
The Power of Moments: Why Certain Experiences Have Extraordinary Impact
by Chip Heath, Dan Heath
The New York Times bestselling authors of Switch and Made to Stick explore why certain brief experiences can jolt us and elevate us and change us—and how we can learn to create such extraordinary moments in our life and work.While human lives are endlessly variable, our most memorable positive moments are dominated by four elements:...
Today's Bargain Price: $14.99
Categories: All Business, Investing and Leadership
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